How Much Should You Spend on Design and Finishes When Flipping?
This is where most investors get stuck.
Spend too much, and you wipe out your margin.
Spend too little, and buyers feel it immediately.
Here’s the truth:
There is no universal dollar amount that works for every flip.
What does work is aligning your finish level with:
Your ARV
Your neighborhood comps
Your buyer’s expectations
National cost-vs-value data shows that modest, well-chosen upgrades often deliver far better returns than high-end finishes that overshoot the market. In other words, it’s not about spending more… it’s about spending smarter.
We help our clients decide where money should go before they ever step into a store. That alone prevents the most common (and expensive) over-improvement mistakes.